American singer Taylor Swift will reportedly earn more than $100m from Spotify streams alone in 2023. The pop star was recently named Spotify’s Top Global Artist of 2023. Swift has racked up over 26 billion streams on the platform.
On Wednesday, November 29, Spotify revealed that Swift had generated 26.1 billion streams over the year, thanks in part to the release of her 2022 album “Midnights”, her 2023 re-releases “Speak Now” (Taylor’s version) and “1989” (Taylor’s version), and her ongoing ‘Eras Tour’. Each of these releases racked up hundreds of millions of streams, and now her year-end stats are blowing every other artist in Spotify history out of the water – in 2022, when Bad Bunny broke the previous record for most streams in a year, he only brought in around 18.5 billion.
Taylor Swift is currently enjoying a break from The Eras Tour, which has just completed its Latin American leg. In Brazil, Swift was greeted with a special projection of Christ the Redeemer, but was hit by tragedy after a fan died at a concert in Rio de Janeiro. Since then, Swift has honoured the fan and even met with her family.
The Eras Tour will continue next year with shows in Japan, Australia and more. In late 2024, she’ll return to America for shows in Miami, New Orleans, Indianapolis, Toronto and Vancouver. By the time she’s finished, the trek is expected to gross over a billion dollars and become the most successful tour in music history.